Newsletter 18th of December

NEWSLETTER

18 December 2024

 

2024 is coming to an end, which means that this will be the final newsletter of the year from Mediavision. We want to wish you all a wonderful holiday season and a happy New Year. We will be back with more news from the media industry in January. These are the main topics this week:

  • Mediavision: Half of Norwegian households have streaming bundles via operators
  • Mediavision: Young people spend nearly an hour daily on video via social media
  • Apple and Google instructed to prepare for Tiktok ban
  • Cinema subscription to launch in Sweden

Insight Nordic TV & Streaming 

This analysis covers both the TV- and streaming markets in the Nordic countries. It rests on three pillars: the consumers, the market, and the actors. Analyzing the consumers takes us far – but not all the way. Studying the actors and the market as a whole is just as important.

 

Sweden’s media support for 2025 has been announced

 

Meta’s Threads now has 100M daily active users

 

EU investigates TikTok after disputed presidential election

 

Schibsted Media announces staff cuts

 

YouTube Music releases 2024 recap

Insight Ad-funded Video

This report provides an in-depth analysis of the ad-funded online video market, including video viewing on social media platforms. It offers comprehensive insights and key metrics related to viewing habits, demographics, and the video ad market.

 

WBD restructures to split up streaming & cable businesses

 

Netflix announces release date new Swedish true crime series

 

Canal Plus’ shares fall after market listing

 

Telenor Sweden assigns new CEO

 

Skyshowtime presents new titles for 2025

SOCIAL MEDIA

Apple and Google instructed to prepare for Tiktok ban

 

The US may introduce a ban on TikTok. Last Friday, US lawmakers instructed Google and Apple to prepare to remove TikTok from their app stores by January 19, 2025, unless its parent company ByteDance sells the platform by that date.

 

On December 6th, the US Court of Appeals for the District of Columbia Circuit (DC Circuit) rejected TikTok’s legal challenge to a law requiring the social media platform’s divestment. The law could result in the app being banned in the US, unless its Chinese owners sell the platform by January 19.

 

TikTok and its parent company ByteDance subsequently filed an emergency motion on December 9th, requesting a temporary injunction to delay the law. In response, the US Justice Department urged the court to deny ByteDance and TikTok’s motion, arguing that they “offer no valid reason to pretermit the Supreme Court’s prerogative to decide how proceedings before that Court should play out.

 

 

This led up to the event last Friday, when letters from US lawmakers were sent to Google CEO Sundar Pichai and Apple CEO Tim Cook, emphasizing that the companies must take the necessary steps to comply with the law. In separate letters to the tech giants’ CEOs, the House Committee stated that they “must take the necessary steps to ensure it can fully comply with this requirement by January 19, 2025”.

 

Unless the Supreme Court intervenes, or ByteDance sells TikTok by January 19, app stores will be required to remove TikTok and block updates. While current users may initially still have access the app, it could eventually become unusable due to the lack of updates.

 

President-elect Donald Trump, who originally proposed a TikTok ban during his previous administration, could offer a lifeline to TikTok, however. In November, news outlets reported, citing sources, that Trump is expected to take measures to retain the video streaming platform’s presence in the US when he returns to office.

 

Aftonbladet bundles with Svensk Hockey TV

 

YouSee customers to keep Viaplay’s new sports channel in 2025

 

Canal Plus regains Premier League rights in Poland

 

HBO’s White Lotus returns with season three in February

 

TV 2 shuts down two news podcasts

Insikt TV & Streaming

This analysis covers both the TV- and streaming markets in Sweden. It rests on three pillars: the consumers, the market, and the actors. Analysing the consumers takes us far – but not all the way. Studying the actors and the market as a whole is just as important.

Mediavision in the News

Apparna avslöjar svenskarnas dåliga vanor – Dagens Industri

 

Research: Half Norwegian households now have streaming bundles via operators – Advanced Television

 

2025 preview: Who drives scripted commissioning next year? – Nordisk Film & TV Fond

 

Här är ljudmarknadens största utmaningar 2025 och framåt – Dagens Media

 

Styrkebesked från svenska strömningsmarknaden – Dagens industri

 

Report: Ad tiers boost streaming subs in Sweden – Advanced Television

 

Hvod driver tillväxt på streamingmarknaden – Dagens media

 

Tiktok störst bland unga – det blir konsekvenserna – Expressen

 

Stadig flere velger strømming med reklame: – Lar seg ikke skremme – Kampanje

 

Strømming med reklame fortsetter å vokse kraftig i Norge – KOM24

 

TikTok has over 1 million daily viewers in Sweden – Broadband TV News

 

Tiktok har over én mio. daglige brugere i Sverige – Mediawatch

 

Growth in Sweden for podcasts and streaming – Podnews

 

Industry Events

 

* Mediavision will attend
** Mediavision will present